No one teaches us how to run a successful salon at the start. We all learn the hard way!
Mistakes, burnout, trial and error. We have lived and continue to live it. That’s why we have created The Business Series.
We are passionate educators in our industry. We aren’t bringing to table a by the book TAFE course, it’s a practical, real life guide built from the lessons we’ve learned firsthand while building Haus of Vakai from the ground up.
Each module in our 6 month program is designed to give you clarity on your numbers, your brand, your team, your social game and your long-term vision. We’ll walk you through what’s worked, what didn’t, and the systems we put in place to turn challenges we faced into growth.
Whether you're in the early stages of business or feeling stuck, Haus of Vakai - The Business Seres is here to help you create a salon business that’s profitable, sustainable, and aligned with your goals.
Read below to see if it suitable for you…
Can you relate?
MEET SARAH...
Sarah's been running her salon for a couple of years now. She's busy, booked out most weeks, and her clients love her. On the surface, everything looks great. But behind the scenes she’s constantly stressed about money.
Every month feels like a guessing game. Somehow the bank account never reflects how hard she’s been working. She knows she's earning something, but she doesn’t know exactly what her expenses are, how much product is being wasted, or if her prices are even profitable.
She’s not lazy, she’s just never been shown how to set up the financial side of her business properly and doesn’t have the time or knowledge on where to start.
Sound familiar?
MEET JOHN...
He is running a successful salon, clients are happy, the team is growing but behind the scenes, there was one thing he keeps avoiding, social media!
He knows it’s important and he sees other salons posting daily, getting booked out, building a brand that people recognise. Meanwhile, John felt stuck. Every time he sat down to post, he’d overthink it, What do I say? Does this even look good? Is this on-brand? Eventually, it just felt easier not to post at all.
The thing is, John's not lazy. He is just burnt out from doing everything else and doesn’t have a strategy that works for him.
Sound familiar?
MEET EMMA...
Emma’s just starting out. She’s running a small business on her own, no team, just her and she’s giving it everything she’s got. But honestly, most of the time she’s just figuring it out as she goes.
She’s an amazing hairdresser and her clients love her, but when it comes to the business side, she’s completely in the dark. Things like profit, expenses and tax she’s never been shown how to handle any of it. Her prices are based on what she thinks is fair, not what’s actually profitable. She’s not even sure if she’s making money half the time. She is considering expanding her business but doesn't know where to start, if she can afford to take on more staff.
Emma’s not lazy. She’s just new to the business world and no one’s ever explained how to set things up properly. She’s doing her best, but she knows she needs help.
Sound familiar?
What Can I Expect To Take Away
Understand your numbers – from income and expenses to profit margins, so you can make informed business decisions.
Create a business structure that supports growth, clarity, and efficiency.
Build a brand with purpose – one that aligns with your values and attracts your dream clients.
Learn how to lead your team with confidence, clarity, and accountability.
Use social media as a tool not a chore with strategies that actually drive results.
Develop systems and processes that save time, reduce overwhelm, and deliver a better client experience.
Feel confident in your pricing, services, and value, without second guessing yourself.
Is This Series For Me
Are you busy in the salon but still unsure where your money is going?
Do you feel overwhelmed when it comes to pricing, budgeting, or tracking profit?
Do you avoid posting because you’re not sure what to say or how to show up?
Is your social media more reactive than strategic. Not bringing in clients?
Are you attracting the wrong clients or struggling to fill your chair with your dream clientele?
Do you feel like your content isn’t connecting or standing out in a crowded space?
Does your salon fall apart when you’re not around or feel like it runs off chaos?
Are your systems and team communication all in your head instead of documented and clear?
Are you constantly scrambling for content ideas or posting without a plan?
Do you want to build a content system that scales with your business and brand?
Are you stuck in hustle mode with no clear direction for your next chapter?
Do you want to build a business that can thrive without you behind the chair?
What's included?...
Course access
Downloadable resources
2 x Live Q&A sessions per month relevant the previous subject. ** Date/Time felxibility
2 x tickets to any 2025 public education class solely operated by Haus of Vakai (any unused tickets can role into 2026) maximum of 4 tickets will be allocated to each stop from the academy. 1 of the attendees has the opportunity to shadow and assist Kaine and Emma on an education class, maximum of 2 per class.
20% discount for an in person colour workshop and classes with Kaine and your team.
Ongoing support after conclusion of the business series for 1-2 months via email. 1 scheduled follow up 90 minute zoom call within the following 1-2 months after the business series concludes.
Open up all the content from the beginning with downloadable resources, no locked format.
ENTER YOUR EMAIL BELOW TO RECEIVE MORE INFORMATION, INCLUDING A LINK TO BOOK A DISCOVERY CALL WITH AYDEN
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FAQs
I’m just starting out in business. Will this be too advanced?
Not at all. This series has been built with both beginners and established business owners in mind. We break down each concept into manageable lessons. Whether you’re a team of one (like Emma, our example story!) or leading a team of 15, you’ll find value and structure here.
What kind of content can I expect?
Video lessons with two sections: Reflection (talk to camera) and Action (step by step guidance)
Templates and resources (spreadsheets, checklists, planners)
Real world examples from the Haus of Vakai journey
Optional challenges and prompts to implement what you’ve learned in your business straight away
How is the course delivered?
It’s fully online, hosted in a user friendly platform. Content will be uploaded all from the get go, allowing you to digest and implement at your own pace.
What makes this series different from others?
We are drawing from real experience, not just theory. It's built off what’s worked (and what hasn’t) at Haus of Vakai. We blend creativity with structure and offer relatable, information designed for hairdressers, by hairdressers.
How much time do I need to commit each month?
Around 1–3 hours per month to watch and digest the lessons with anything you may nee to implement. Q&A sessions being held fortnightly on a Tuesday evening.
Is this course only for hair salons or can other beauty professionals join?
Whilst the information may be relevant to all business types, the language and focus will remain within the hair industry.
Do I need to be confident on social media to benefit from the content modules?
NOT AT ALL!
What happens if I fall behind?
You get access to all modules and resources, so you can catch up anytime. This is self-paced learning designed to work around you, Q&A sessions will be set out in advance so we can cover any Q's submitted before the relevant session.